![]() “Afffirmations” memes address problems ranging from mental and physical health to economic woes and current events, or touch on general feelings of ennui (“I did not just realize how repetitive life is”) and insecurity. Described by a Rolling Stone article as a response to Gen Z’s “existential dread,” the account addresses the deepest - and most superficial - anxieties people face from the many crises of this time. (See also: manifesting.)Īfffirmations, meanwhile, appears to be under no such pretension. With soothing fonts and a lot of millennial pink, the more sincere versions of affirmation meme accounts offer self-help platitudes that implore readers to “trust your intuition” or “let go of what’s holding you back.” Frequently shared by millennial influencers, the underlying message of these accounts implies that one can improve their life’s circumstances simply by improving their mindset. Afffirmations is everything they are not. ![]() It’s been hard to ignore the aesthetically pleasing inspirational memes that have overtaken Instagram in recent years. ![]() The brand currently has 200,000 followers. The campaign was a success, giving a 3% boost to Starface’s Instagram following. Starface became the second-ever brand to sponsor a post on the account by promoting its SpongeBob collaboration with a collection of SpongeBob-themed memes on April 21. The account always manages to post relatable, laugh-out-loud content,” said Meredith Kassler, director of brand strategy at Starface. A post shared by Global Self Hypnosis all been big fans of for a long time. ![]()
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